Products With Purpose
I am seeing many brands beginning to advocate for change within the design industry. Processes are becoming more sustainable and efficient, as consumers are motivated to make more conscious buying choices.
Textile production are where those transformational choices begin. There are a few companies that have been on my radar when it comes to rethinking the way products are made:
SPINNOVA® is a sustainable textile company that was founded in 2009 on the basis of spinning wood fiber into a textile fiber. They are now scaling their production and building a commercial factory in Finland!
+ https://spinnova.com
PUMA Group's ‘Living Colour’ garments were inspired by iconic items from the Puma archive, but made with dead-stock fabrics and dyed using a live dye techniques; a process where a bacteria is growing organically on the surface of the textile, creating a unique dye pattern. This bio design project is one to watch!
+ https://designtofade.puma.com/project/living-colours
Studio Adaptive Skins is designing yarns, fabric, and wearables that are responsive to the body. The founder, Jef Montes, has designed a new approach of creating shapes with yarn material, versus cutting patterns out of 2D fabric. No waste is the norm for this textile architecture studio.
+ https://studioadaptiveskins.com/about